B2C key points: oceans, cars and lingerie.. Oh my!

Business to consumer (B2C) companies objective is to drive business to consumers in an emotional and to the masses way. GoPro, Lexus and Victoria Secret have achieved the B2C company message by communicating to me emotionally with desire. Which can be a challenge, since I can be a tough crowd to please. Although, I stumbled across their 3 videos that gave me striking reactions. Below are the 3 B2C YouTube videos that provoked an enticing buying message dealing with oceans, cars, and lingerie.


1. GoPro

This video lets their product do all the talking. Having actual footage used from the GoPro camera enhances the GoPro experience which speaks to me as a consumer the abundance of adventures I could be recording. I really like how the video illustrates and demonstrates a clear ability and the possibilities of performances being captured by using the GoPro camera. This video makes me want to buy a GoPro and use it whenever I'm doing something adventurous like riding a bike around town or whenever I'm going on vacation to different cities. The possibilities with the GoPro product is not limited and justifies that importance of capturing joyful memories. That'll absolutely come in handy when I'm obtaining in activities worth remembering.


2. Lexus

I was curious to see how they would launch any of their vehicles by video. Well this video introduced me a vehicle so sleek that it embarked me on a ride of captivation. I like how the video has captured the embracing factors of the sport vehicle. Delivering the riding factor has engaged me as a consumer. The video gave me a touch of edgy while expressing how unique they are. In this video it displays appeals of the Lexus IS/IS F sport car that sure looks nice! In the video, the features of the Lexus 2014 sport vehicle has established the innovative vehicle features in the automobile market. I definitely would purchase the sleek and substantial Lexus 2014 IS/IS F sport car. "The pursuit of perfection" is the Lexus slogan which I think they owned up to in their video. 


3. Victoria Secret

What is sexy to you? Stating the message was clearly answered by signifying lingerie on beautiful models. I commend this video because it projects what sexy means for ladies. Allowing in other words, having sexy underwear will make me feel sexy as a women. With capturing the female aspects of beauty, Victoria Secret has exceptionally set the standard for it easily. Victoria Secret has captured me being a woman with aspiring my own attributes by producing in what's sexy! The video has distinctly portrayed an essence of sexy which a woman can appreciate and value fully. Lingerie, yes please.

The B2C key points with GoPro, Lexus and Victoria Secret videos, has oh my, sold me.