Saturday, October 11, 2014

Top 3 B2B boomers!

How are B2B companies providing booming products and services? Well business to business (B2B) companies are companies that provide their resources in a logical way. But what does that mean? Well rather than B2C companies driving their business in an emotional way, B2B companies utilize their knowledge, cash, resources, and time about the company. So what way would they utilize their knowledge? Below are 3 B2B companies that have arranged their company message in a gratifying and proficient way through video on YouTube.


1. GE 



GE delivered a thirst for knowledge in this video. GE company has made booming products and services that have impacted the world tremendously in which this video has portrayed. The video establishes their mark of business in which they say "we bring good things to life", to effectively profound their products and services. The validity of this video represents substantial works for the innovative company standards. Overall GE's intentions in the video included the evolutionary traits of their business.


2. Intel



Intel's approach in this video was to express their company message highlighting core internal workers such as the co-inventor of the USB, Ajay Bhatt. This beneficial example properly delivers an operation power of their business. Proving in the end of the video their company message "Our rock stars aren't like your rock stars". Intel, sponsors of tomorrow, it's no wonder their products and services are booming! Their quality of workers are a significant staple in their company message.


3. FedEx



The FedEx company message is simply disclosed. In the video it conveyed a concise functionality of the FedEx business by spotlighting the effects for their one rate shipping. Stating that it's simple, flat rate shipping with the reliability of FedEx, was effective in assuring the company message of their product and service. Primarily, one rate shipping is the option in service that is outstanding in their business of shipping. That value with their works in shipping is booming for that area of expertise.

These three B2B companies have achieved the logical way of the company message by engaging the attitude of the business professionally. When anyone considers to address B2B companies, the value of the business should be delivered in a practical sense. GE, Intel, and FedEx has truly grasp the fundamental matters of a business to business communication in their videos. It's clear to understand that their companies are proven to be a powerful influence in booming businesses!

Tuesday, October 7, 2014

B2C key points: oceans, cars and lingerie.. Oh my!

Business to consumer (B2C) companies objective is to drive business to consumers in an emotional and to the masses way. GoPro, Lexus and Victoria Secret have achieved the B2C company message by communicating to me emotionally with desire. Which can be a challenge, since I can be a tough crowd to please. Although, I stumbled across their 3 videos that gave me striking reactions. Below are the 3 B2C YouTube videos that provoked an enticing buying message dealing with oceans, cars, and lingerie.


1. GoPro


This video lets their product do all the talking. Having actual footage used from the GoPro camera enhances the GoPro experience which speaks to me as a consumer the abundance of adventures I could be recording. I really like how the video illustrates and demonstrates a clear ability and the possibilities of performances being captured by using the GoPro camera. This video makes me want to buy a GoPro and use it whenever I'm doing something adventurous like riding a bike around town or whenever I'm going on vacation to different cities. The possibilities with the GoPro product is not limited and justifies that importance of capturing joyful memories. That'll absolutely come in handy when I'm obtaining in activities worth remembering.



2. Lexus




I was curious to see how they would launch any of their vehicles by video. Well this video introduced me a vehicle so sleek that it embarked me on a ride of captivation. I like how the video has captured the embracing factors of the sport vehicle. Delivering the riding factor has engaged me as a consumer. The video gave me a touch of edgy while expressing how unique they are. In this video it displays appeals of the Lexus IS/IS F sport car that sure looks nice! In the video, the features of the Lexus 2014 sport vehicle has established the innovative vehicle features in the automobile market. I definitely would purchase the sleek and substantial Lexus 2014 IS/IS F sport car. 
"The pursuit of perfection" is the Lexus slogan which I think they owned up to in their video. 


3. Victoria Secret




What is sexy to you? Stating the message was clearly answered by signifying lingerie on beautiful models. I commend this video because it projects what sexy means for ladies. Allowing in other words, having sexy underwear will make me feel sexy as a women. With capturing the female aspects of beauty, Victoria Secret has exceptionally set the standard for it easily. Victoria Secret has captured me being a woman with aspiring my own attributes by producing in what's sexy! The video has distinctly portrayed an essence of sexy which a woman can appreciate and value fully. Lingerie, yes please.


The B2C key points with GoPro, Lexus and Victoria Secret videos, has oh my, sold me.

Sunday, October 5, 2014

4 affairs in HP's social media

I researched HP's B2B (business to business) brand building to observe their exhibit in how they've marked an apparent communication through social media. I found 4 key approaches that brought significance in the affairs of HP's social media:

1. Twitter, HP's twitter involves inclusive official news edited by the global communications team. Their account has been open since March 2008 and the company is based in Palo Alto, California. They have a decent amount of followers on their page, 184K. I've discovered within their Twitter account that they are well active in posting their enterprise analytics. They are fairly active in replying to their posts as well. HP also informs on Twitter their progress and success in the company. HP has standardized the business in a way which incorporates business attributes within their posts. Reading some of their Twitter posts I experience their communication in brand building with utilizing their techniques with other companies.

2. Facebook, HP's Facebook account holds their most customer based connection. They've utilize Facebook as their customer engagement platform in social media. With almost 4 million likes on their page, the clear objective within their page is to apply the growing matters of their products. I've noticed how they are constantly active with maintaining their business on Facebook by distributing their product and service on a daily basis. On their Facebook page it contains updated videos of their products while overall informing appeals on their innovative technology.

3. LinkedIn, HP's LinkedIn account is their social media outlet in communicated the experience of their technology. Having almost 2 million follower, they've utilized this account in enabling their many evolving skills within the page. The LinkedIn account includes aptitude of their due diligence while centralizing customer experience. Their LinkedIn account frequently displays advice/recommendations in success. 


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4. Corporate blog, an additional bonus that delivers insightful importance. The HP Blog Hub allows everyone to connect with technologists and business leaders from across HP and around the world by writing blogs about a variety of subjects by the people of HP. This blog is a relevant useful tool that channel the HP's social media community. The blog coincide the ability to service HP products.

These are 4 strategic affairs found in my HP's social media research. Twitter, Facebook, LinkedIn and Corporate Blog casts powerful importance in affairs for the overall productivity brand strength in social media.

Wednesday, October 1, 2014

2 thumbs up in Shay Town's blog!

http://talkofthetowns1.blogspot.com/
1. First, let me point out how impressive her organization skills are! This stood out to me the most and gave me a satisfying first impression. The way she displays her content and pictures literally screams out simple and sweet to me. The pictures she provided on her blog were clean and neatly prompted. Pictures are an automatic attention grabber so what I really liked about her pictures were the amount of pictures she used for her posts. It was not less and not too much either, so thumbs up to a simple amount! It was great that she didn't even add pictures that were obnoxious. When there's obscure or an excessive amount of pictures, I tend to get overwhelmed and it doesn't appeal in my interest to further grasp the content. Even if the content were well constructed I'll move to something more ordinary/common for that matter. Another thing that can detract my interest with certain blog sites is the background. While in Shay Town's blog, the background she choose shows me her style which I can attend to. Being a female and seeing a pink-peach colored background is a welcoming factor that I can absolutely respect. It really helps that her background adds a flare of sweetness that reminds me of a settle garden of pink roses (which any female would love!). My complete outlook on her format is purely simple tones that doesn't go unjust. 

2. Second, Shay Town's blog has posts genuine details in her content that I could gravitate to right away. I found her content compelling and interesting. I felt like within every post she was giving me personal trustworthy advice. Her post number one convinced me to check out J's Everyday Fashion because I, myself love fashion. That definitely earned brownie points with me so that was very sweet of Shay to share! Besides that post, her other posts incorporated enjoyable factors in a blog content that made it compelling. There are a lot of blogs that pertain to complex and boring content which she has not include. Sometimes facts can be general but I found reading her style of posts with personality. I like that her content is concise and not overwhelming to read (as suppose to mine). Any reader can truly appreciate that, so thanks for the simple insights Shay!

Overall, I truly enjoyed Shay Town's blog because she portrays a simple and sweet criteria of work into her blog. Thank you Shay for reminding myself to K.I.S.S (keep it simple stupid) my blog. We should all give it a try! If you check out her blog, http://talkofthetowns1.blogspot.com, you'll be giving 2 thumbs up too!!






Wednesday, September 24, 2014

Online shopping privacy guilt.

Am I partaking in guilt or pleasure when it comes to construed online offers? Well reading the article "61% of Online Shoppers Would Trade Privacy for Personalization [INFOGRAPHIC]" from Mashable.com has brought to my attention the affects and effects to being an online consumer.
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I'm currently an addict for online shopping ever since moving to Chicago. Online shopping provides convenience. My current favorite online store is eBay, since being a regular customer, eBay has been notifying me with daily deals and suggestions for my next purchase. Although, it's gotten to the point where its getting annoying yet appealing at the same time. My shopping privacy seems to be invaded on an obnoxious level. On the other hand, I can tolerate the obnoxiousness due to the article. I agreed with most of the reasons that were pointed in the article and therefor I'm guilty on having personalization rather than privacy. The bottom line with personalization is simply to say that as an online consumer, I have basic terms in which a business deal should accommodate to in trade-off for my personal information.  

Wednesday, September 17, 2014

Who Google search themselves on a daily basis?

The only reason why I don't bother searching myself on Goggle is because its hard to keep up with myself in the real world in the first place. In that sense, I never took the initiative to be in tune with myself on the internet. Being cyber-connected really hasn't made an impression on me until I graduated high school. Although, I probably should of been more careful on what I want to display from then to now since it's being open to the public on the internet. My results aren't so bold but I do have an account I wish would erase. So what were my results?


1. My Facebook Account, just as common for everyone. My confession about Facebook: I never intended in having one but I was convinced by my cousin into signing up for one strictly to stay connected with people who truly matter, mostly family members. I signed up in 2011. My main intention for this account is to stay connected with my family in Hawaii and in the Philippines. Along the years though I've accumulated friends from high school.







2. My LinkedIn account, I signed up for it on this year (2014) in May after being settled in from moving from Minneapolis, MN to here, Chicago, IL. I'm still new to this account and haven't updated it with a resume yet. I haven't used this social network tool to my greatest advantage but being from Minnesota then living in Chicago, it's still an adjustment so it's absolutely a work in progress. I would love to connect with classmates from the Roosevelt University so connect with me!






3. My Pinterest account, I signed up for it last year in 2013, during the winter time just for fun. I purely go on it to look for creative ideas. I'm not on it daily but when I am on it, it offers amazing broad range of ideas like cooking recipes and interior designs that I find interesting.





3. My Twitter account, (lastly) inactive social network account, I have to explain myself. I signed up for a Twitter account because of the hype that it was causing. Not only because of that but when I started college almost 5 years ago, I was bored and since not interested on Facebook that time, I opted for Twitter. I joined not being fully aware of the purpose and after having it for a month I stopped using it. Long story short, I no longer can access it anymore and now it's going to forever be on the internet.







Overall the search of myself on Google is pretty basic, displaying mainly my social network accounts.

Monday, September 15, 2014

Not so great news on the Iphone 6, posted from The Huffington Post.

The Huffington Post is one of the top power bloggers in social media. Their blog site consists a wide range of topics in the media world. They provide original content in covering business, comedy, culture, environment, entertainment, healthy living, lifestyle, local news, politics, popular media, and technology. In that sense, I had to pick an article listed on their website. Overall, I'm going to give you my honest overview opinion on how The Huffington Post displays blog style and the formality of their content. The article that I've chosen and will be discussing about is the article on the latest popular news on the Iphone 6 features. For all the Apple brand consumers and lovers or Android users too, stay tune for some news and insight to consider.
On The Huffington Post website under Tech you'll be able to access the article titled as: The Iphone 6 Is Actually A lot Like A 2012 Android Phone. The reason why I choose this article was because the Iphone 6 product is the latest hot social topic going around. Many people are discussing about why we should buy it, so should I? Well I wanted to get more information to elaborate on before I make the switch of my Iphone 5s to the 6. Anyways, The Huffington Post gave me interesting information. Having to locate it on their site was as straight forward as can be by requesting the Tech topic that I was seeking for and from there gave me the option to pick the article at. Thanks to The Huffington Post blog website they display simple organization topic headers and truly formatting their pages to be displayed simply.
After picking the article the Iphone 6 Is Actually A lot Like A 2012 Android Phone, then reading the article, it gave me even more interesting views/concept on the Iphone 6. Just like how the title is posted, the Iphone 6 features aren't as impressive to be as I thought (this is speaking from someone who isn't a tech fanatic/geek/shrewd). I'm not going to get into the details of the content of the article because it would be too long so long story short, in my conclusion, I'll be keeping my Iphone 5s since there is no need in upgrading. If you want to know my reasons behind why, you can catch up on that article itself to better understand and decide for yourself. Keep in mind the content of the article covers valid comparisons between the Nexus 4 and Iphone 6. There's even a picture to show you results, which I found useful and justified my reason for why I have no desire to upgrade to the Iphone 6.
Another format displayed on the article page that I took noticed besides the pictures covered in the content, was the links such as Facebook likes, Facebook share, Twitter, Linkedin, and Pinterest (for the photos) that are connected within the article. The Huffington Post reports all those interacted connections in a great effective manner. The following article has 6k Facebook likes, 11,690 Facebook share, and 342 tweets. Clearly that shows that this article has meaningful content, for I enjoyed it.
If the article post from The Huffington Post doesn't appeal to your views on the Iphone 6, give me your opinion on why not, plus a different kind of blog website and article to compare with. So far I'm taking in consideration with the information given by The Huffington Post's post. To obtain The Iphone 6 Is Actually A Lot Like A 2012 Android Phone article download their app for easy accessibility or else go to their website, www.thehuffingtonpost.com.